BlueVoyant Global Director of Technology and Strategic Alliances Marketing Featured on CRN’s 2021 Women of the Channel List
New York, N.Y., May 14, 2021: BlueVoyant, a leading global cyber security company, today announced that CRN®, a brand of The Channel Company, has named Jen Ferguson, Global Director of Technology and Strategic Alliances Marketing, to the highly respected Women of the Channel list for 2021.
This annual list recognizes the unique strengths, vision and achievements of female leaders in the IT channel. The 2021 Women of the Channel list acknowledges women from across the IT channel, including vendors, distributors, and solution providers.
The women honored on this year’s list pushed forward with comprehensive business plans, marketing initiatives and other innovative ideas to support their partners and customers, helping them through the uncertainty brought on by the global COVID-19 pandemic. CRN celebrates these exceptional women for their leadership, dedication, and channel advocacy.
Ferguson works with BlueVoyant’s top technology partners such as Microsoft and Splunk, among others, where she has built strong marketing partnerships from the ground up, which have resulted in revenue growth and contributed to BlueVoyant’s recognition as the Microsoft Security 20/20 "Top Managed Detection and Response (MDR) Team"; as a finalist on CRN’s Technology Innovators 2020 list in the "Security - Managed Detection and Response" category for BlueVoyant’s MDR for Microsoft Defender for Endpoint service; honored with 5-star rating in the 2021 CRN Partner Program guide; and being named to the Redmond Channel Partner 350 list. She was an instrumental part of the BlueVoyant team that forged BlueVoyant’s partnership with Microsoft and with the Microsoft Intelligent Security Association (MISA) helping to drive co-selling, referrals, and BlueVoyant’s global initiative to sign new Microsoft-focused partners.
“CRN’s 2021 Women of the Channel list acknowledges accomplished, influential women whose dedication, hard work, and leadership accelerate channel growth,” said Blaine Raddon, CEO of The Channel Company. “We are proud to honor them for their many accomplishments and look forward to their continued contributions to the IT channel.”
“I am passionate about working with our partners to develop mutually beneficial business through developing and executing joint marketing initiatives. I am grateful to be working alongside such talented colleagues within our partner companies and within BlueVoyant to bring MDR services to joint customers around the world. It is incredibly gratifying to receive this accolade, and even more rewarding to see our partner community thriving as a result of the marketing campaigns and initiatives we have jointly created. I’m looking forward to our continued success and collaboration in 2021 and beyond,” said Ferguson, Global Director of Technology and Alliances Marketing.
“Jen is already a four-time recipient of CRN’s Women of the Channel award that recognizes women for their channel expertise and vision for their company's partnership strategy and goals,” said Steve DeSantis, Global Head of Partnerships and Alliances, BlueVoyant. “Jen is absolutely committed to truly driving successful partner marketing and is well-versed in all aspects of marketing. Technically, she knows her products and services, and she stays in tune with the market, truly connecting with the partners she works with."
This accolade follows DeSantis being recognized as a 2021 CRN® Channel Chief in February.
"We are very lucky to have Jen on the BlueVoyant team. Her drive and support have been instrumental in growing our business, but best of all she is an absolute pleasure to work with,” added Amanda Coles, Global Head of Partner & Field Marketing, BlueVoyant.
BlueVoyant continues its global expansion into Canada, LATAM, Europe & APAC while continuing aggressive growth in the US, with the addition of global strategic partnerships supporting its MSS, Managed Cyber Risk & Threat Intelligence offerings. Microsoft and Splunk technology alliances will continue to drive extensive growth both in North America and emerging global markets.
The 2021 Women of the Channel list will be featured in CRN Magazine on May 10 and online: www.CRN.com/WOTC.
BlueVoyant is an expert-driven cyber security services company whose mission is to proactively defend organizations of all sizes against today’s constant, sophisticated attackers, and advanced threats.
Led by CEO, Jim Rosenthal, BlueVoyant’s highly skilled team includes former government cyber officials with extensive frontline experience in responding to advanced cyber threats on behalf of the National Security Agency, Federal Bureau of Investigation, Unit 8200 and GCHQ, together with private sector experts. BlueVoyant services utilize large real-time datasets with industry leading analytics and technologies.
Founded in 2017 by Fortune 500 executives, including Executive Chairman, Tom Glocer, and former Government cyber officials, BlueVoyant is headquartered in New York City and has offices in Maryland, Tel Aviv, San Francisco, Manila, Toronto, London, Latin America, and Budapest.
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About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers, and end users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace.
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